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Amalina Maryam Zakiyyah
Universitas Muhammadiyah Jember, Jember, Indonesia
Economics, Econometrics & Finance

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Modification of the UTAUT Model: The Mediation Role of the J-Kopi Application and Moderation of Transformational Leadership on Smart City Acceptance in Regional Apparatus Organizations in Jember District Wardah Qurrotul'Ain; Toni Herlambang; Amalina Maryam Zakiyyah
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8970

Abstract

This study aims to analyze the influence of transformational leadership and technology utilization on smart city acceptance by integrating humanistic aspects as a mediating variable within the Regional Apparatus Organizations (OPD) of Jember Regency. The background of this study stems from the Jember Regency Government’s effort to implement the “Jember Kota Pintar” (J-KOPI) application as a digital innovation to realize smart city-based governance. This research employed a quantitative approach using Partial Least Square Structural Equation Modeling (PLS-SEM) with SmartPLS 3.0 software. The population consisted of civil servants (ASN) within Jember Regency’s OPD, with 110 respondents selected through purposive sampling. The results show that transformational leadership has a significant effect on the integration of humanistic aspects, technology utilization, and smart city acceptance. Furthermore, technology utilization has a significant positive effect on smart city acceptance. The integration of humanistic aspects mediates the relationship between transformational leadership and smart city acceptance. These findings highlight that the success of smart city implementation is not solely determined by technological readiness, but also by human values and leadership styles that inspire change. The implications of this study emphasize the importance of transformational leadership and human-centered integration in optimizing technology adoption in the public sector, particularly in the implementation of the J-KOPI-based smart city in Jember Regency.
THE INFLUENCE OF HUMAN RESOURCE QUALITY, PRODUCT INNOVATION AND MARKETING STRATEGY ON THE SUSTAINABILITY OF MSME BUSINESSES IN JEMBER REGENCY THROUGH INFORMATION TECHNOLOGY Muhammad Syaifullah; Haris Hermawan; Amalina Maryam Zakiyyah
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 2 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i2.10180

Abstract

MSMEs in Jember Regency face sustainability challenges amid fierce competition and lack of digitalization. This research aims to analyze the influence of human resource quality, product innovation, and marketing strategies on the sustainability of MSME businesses through information technology mediation. Using an explanatory research approach with the population of Jember MSME actors, samples were taken through probability sampling and analyzed with Structural Equation Modeling-PLS via SmartPLS. The results show that all independent variables have a positive and significant effect on business sustainability, both directly and indirectly through effective information technology mediation. The model explains the variation in sustainability well, confirming the crucial role of the quality of competent human resources, creative product innovation, and adaptive marketing strategies in driving the adoption of e-commerce and digital marketing. The findings support a consistent literature while filling research gaps from previous contradictory studies. The practical implications of recommending digital HR training through PLUT KUMKM Jember, Canva-based innovation workshops, and TikTok live selling strategies; theoretically suggests the development of a hybrid TAM-DOI model for the context of East Java MSMEs for sustainable transformation
Co-Authors Haris Hermawan Muhammad Syaifullah Toni Herlambang Wardah Qurrotul'Ain