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All Journal Jurnal Pengabdian Masyarakat Indonesia (JPMI) Global Digital
Eka Wahyuliana
Institut kesehatan dan Bisnis St. Fatimah Mamuju
Computer Science & IT Economics, Econometrics & Finance Other

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ANALISIS HARGA SAHAM PADA PERBANKAN DIGITAL YANG LISTING DI BURSA EFEK INDONESIA Eka Wahyuliana
GLOBAL DIGITAL Vol 1, No 2 (2025): Jurnal Global Digital, Desember 2025
Publisher : Program Studi Bisnis Digital, Fakultas Ekonomi dan Bisnis, Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/gd.v1i2.8710

Abstract

Penelitian ini bertujuan untuk menganalisis rasio keuangan terhadap harga saham sub sektor perbankan digital yang terdaftar di Bursa Efek Indonesia. Pendekatan dalam penelitian ini adalah menggunakan pendekatan kuantitatif, jenis penelitian ini adalah kausal yaitu penelitian yang menjelaskan pengaruh suatu variabel bebas terhadap variabel terikat. Variabel bebas dalam penelitian ini meliputi Capital Adequacy Ratio (CAR), Debt to Equity Ratio (DER), dan Return On Asset (ROA) serta untuk variabel terikat dalam penelitian ini adalah Harga Saham. Populasi penelitian ini adalah perusahaan perbankan digital yang terdaftar di Bursa Efek Indonesia yang berjumlah 11 emiten perbankan digital. Prosedur penentuan sampel menggunakan metode non probabilty sampling yaitu berupa purposive sampling, Dimana purposive sampling adalah teknik pengambilan sampel dengan pertimbangan tertentu. Berdasarkan hasil seleksi tersebut 6 perbankan tersebut memenuhi kriteria. Analisis data dilakukan menggunakan analisis regresi linear berganda. Hasil analisis menunjukkan bahwa Capital Adequacy Ratio dan Debt o Equity Ratio berpengaruh positif terhadap harga saham, Return On Asset berpengaruh negatif terhadap harga saham.
Pendampingan Digitalisasi Pemasaran dan Penguatan Branding bagi UMKM Sarung Tenun di Kabupaten Mamuju Eka Wahyuliana; Ansar; Nur Jaya Baiduri Ruslan; Suhartini
Jurnal Pengabdian Masyarakat Indonesia (JPMI) Vol. 2 No. 6 (2025): Agustus
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jpmi.v2i6.5748

Abstract

Mamuju Regency holds significant potential in the creative economy sector, particularly through traditional woven sarong crafts managed by women artisans. However, limited digital literacy and a lack of understanding in business management—especially in branding and online marketing—pose major challenges to the development of these enterprises. This community service program aims to enhance the capacity of local artisans by providing training in branding management and the utilization of e-commerce platforms. The activities include interactive workshops, brand identity development, product photography techniques, effective product description writing, and mentoring in the use of social media and online marketplaces such as Shopee and TikTok Shop. The results of the program show a significant increase in participants’ understanding of brand image importance and digital marketing strategies. Several participants successfully applied the training outcomes by creating business accounts and starting to sell their products online. This program is expected to serve as a sustainable model for empowering local creative economies based on cultural heritage.  
Co-Authors Ansar Nur Jaya Baiduri Ruslan Suhartini