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p-Index From 2021 - 2026
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All Journal International Journal of Business, Economics, and Social Development
Akhiri, Bella Benia
Unknown Affiliation
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Descriptive Analysis of the Impact of a Cashless Society on Gen Z Spending Patterns Akhiri, Bella Benia; Harahap, Dea Arme Tiara
International Journal of Business, Economics, and Social Development Vol. 7 No. 1 (2026): International Journal of Business, Economics, and Social Development (IJBESD)
Publisher : Rescollacom (Research Collaborations Community)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijbesd.v7i1.1154

Abstract

The phenomenon of a cashless society has fundamentally transformed Generation Z’s consumption behavior through the increased adoption of digital payment methods such as e-wallets, digital bank transfers, and QRIS. This descriptive study analyzes primary data from 100 Generation Z respondents (aged 17–27 years) in Sukabumi Regency using a questionnaire instrument based on a 5-point Likert scale and frequency distribution analysis. The results show that the frequency of cashless usage reaches 5–20 times per month for 68% of respondents, with high mean scores for perceptions of ease of daily payments (4.35 ± 0.72), transaction efficiency compared to cash (4.43 ± 0.71), and time savings in online shopping (4.40 ± 0.72). However, a significant increase in impulsive buying behavior was identified, occurring 3–5 times per month among 48 respondents, along with moderate perceptions of inclusive accessibility for all segments of society (3.92 ± 0.84) and data security risk (3.55 ± 1.23). These findings are consistent with the Technology Acceptance Model (TAM) and the Theory of Planned Behavior (TPB), leading to recommendations for strengthening digital financial literacy education, improving network infrastructure, and developing impulse-control features within payment applications.
Co-Authors Harahap, Dea Arme Tiara