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ANALISIS PENGAMBILAN KEPUTUSAN DALAM KENDALA DI UMKM MUTIARA BERAS Alya Ramadhani; Aqsa Muhardsyah; Gunawan Detia Rahman; Komariah, Komariah; Ujang Suherman
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 2 No. 4 (2025): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v2i4.8051

Abstract

This study aims to analyze the decision-making process carried out by Mutiara Beras MSME actors in facing various business constraints. The focus of the study is on labor management, capital, raw materials, and marketing. The research method used is a qualitative approach with data collection techniques through observation and direct interviews with business owners. The results show that decision-making at Mutiara Beras SMEs has been able to maintain business operational stability, especially in terms of labor and capital, which have not experienced any significant obstacles. However, obstacles were still found in the management of certain raw materials, particularly subsidized cooking oil, as well as in marketing, because the store is still relatively new and the use of social media has not been optimized. These findings indicate that decision-making is adaptive to field conditions, but long-term planning still needs to be strengthened so that the business can develop sustainably
Analysis of the Implementation of Interactive Media as a Learning Support at Al-Azhar Flagship High School Medan: Penelitian Aulya Aprilyani; Azqy Amanatun Syahrani Purba; Aura Adni Audia; Athar Fattah Fawwaz Syah; Alya Ramadhani
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 2 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 2 (October 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i2.4298

Abstract

This study aims to analyze the implementation of interactive media as a learning support in Al-Azhar Superior High School Medan. The research background departs from the increasing need for learning media that is varied and adaptive to the characteristics of students of the digital generation. Interactive media is believed to be able to increase learning engagement and effectiveness, as shown by various previous studies. This study used a quantitative descriptive method involving 36 students in grade XII UG E as a sample. The research instrument is in the form of a Likert scale questionnaire that has been validated through expert judgment and tested for reliability using Cronbach Alpha. The data was analyzed using descriptive statistics in the form of percentages, averages, and frequency distributions. The results of the study show that students have a strong preference for learning media that are active and visual. Game-based media is the most popular choice with a percentage of 30.6%, followed by video learning at 27.1%. Interactive quizzes take the next position, while PowerPoint and discussion forums gain moderate interest. The media with the lowest level of interest are the teacher's explanations directly as well as entertainment platforms such as Netflix/Disney. These findings suggest that students are more interested in media that provide a hands-on, interactive, and fun learning experience.