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All Journal Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Pemberdayaan Masyarakat: Jurnal Aksi Sosial
Veronika Toa
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Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering

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Analisis Kekuatan, Kelemahan, Peluang, dan Ancaman Usaha Bengkel Karel Wairhubing, Kabupaten Sikka Theresia Yunivita Ertilia; Emilianus Eo Kutu Goo; Veronika Toa; Benediktius Te Basa; Yohanes Kristo Doke; Margareta Valencia Custodi; Denisco Vanstefen Naga Costa
Pemberdayaan Masyarakat : Jurnal Aksi Sosial Vol. 2 No. 4 (2025): Desember: Pemberdayaan Masyarakat : Jurnal Aksi Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/aksisosial.v2i4.2832

Abstract

This study aims to analyze the internal and external conditions of Karel Workshop in Wairhubing, Sikka Regency, using a SWOT approach (Strengths, Weaknesses, Opportunities, and Threats) as a basis for formulating business development strategies. The research employed a qualitative descriptive method with data collected through in-depth interviews with the owner, employees, and customers, as well as secondary data from documents and official statistics. The findings indicate that Karel Workshop possesses several strengths, including meticulous service quality, strong interpersonal relationships with customers, and mechanic skills acquired through self-learning. However, the workshop also faces weaknesses such as limited equipment, the absence of a structured management system, and a lack of digital promotion. Opportunities that can be utilized include high public interest in motorcycle modification, potential motorcycle painting services, a strategic location, and possible partnerships with spare-part suppliers. Meanwhile, the main threats include rising spare-part prices, competition among workshops, and occupational safety risks. Overall, the study recommends strengthening digital promotion, improving business management, enhancing workshop facilities, and implementing safety standards to support the sustainable development of Karel Workshop.
Strategi Komunikasi dalam Meningkatkan Produktivitas dan Kepuasan Kerja di PT. JNE Maumere, Kabupaten Sikka Theresia Yunivita Ertilia; Veronika Toa; Vinsensius Alfarodino Keytimu; Yohanes Kristo Doke; Margareta Valencia Custodi
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 4 No. 4 (2025): Desember : Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v4i4.5418

Abstract

This study aims to examine the internal communication strategies implemented by PT. JNE Maumere in enhancing employee productivity and job satisfaction. This research employs a qualitative descriptive approach, with data collected through interviews with the branch leader of PT. JNE Maumere. The findings indicate that the company implements an open communication strategy through daily briefings, monthly evaluations, and the use of various communication channels such as WhatsApp, Email, and Telegram. These communication strategies have proven effective in improving work efficiency, accelerating the resolution of operational issues, and increasing employee engagement and job satisfaction, particularly among staff and couriers. The main challenges in internal communication include extreme weather and geographical barriers that affect internet stability. However, PT. JNE Maumere views these challenges as opportunities for innovation, including plans to develop a dedicated internal communication application. Overall, open and well-structured communication strategies play a crucial role in supporting employee productivity and job satisfaction at PT. JNE Maumere.
Co-Authors Benediktius Te Basa Denisco Vanstefen Naga Costa Emilianus Eo Kutu Goo Margareta Valencia Custodi Theresia Yunivita Ertilia Vinsensius Alfarodino Keytimu Yohanes Kristo Doke