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Analisis Analisis Determinasi Kualitas Produk dan Nilai Ekonomis terhadap Loyalitas Konsumen DIMSAY (Dimsum Always Yummy) Mugianto, Maulidia; Azzhara, Calista Desi; Kusdiana, Shindi; Febriyanti, Firdya; Fikri H., M. Ammar
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.4880

Abstract

The urban area of ​​Surabaya exhibits intense business competition in the culinary industry, particularly in the sale of dim sum (Dimsay) products. To successfully increase sales volume, businesses must effectively manage customer perceptions of their products and the quality of their service. The purpose of this research is to examine and describe how taste, price level, and service quality impact Dimsay sales growth in Surabaya, both individually and collectively. This research employed quantitative methods through a survey. Data collection was conducted by distributing a questionnaire to 40 respondents, who were frequent Dimsay consumers in Surabaya. The respondents were selected using a purposive sampling technique. The collected data were then analyzed using multiple linear regression to test the validity of the formulated hypotheses. The results of the research show that, in general (through the F test), taste (X1), price (X2), and service quality (X3) have a significant and positive influence on sales growth (Y). When viewed separately (through a t-test), taste and price factors are proven to have a significant influence on sales increases, but the service quality factor does not show a significant influence in this study. The main findings of this study indicate that the taste factor (X1) is the most dominant aspect in influencing customer choices and driving sales increases. This suggests that even though price and service are taken into account, consistency in maintaining taste quality remains the most important element in building customer loyalty in the Dimsay market in Surabaya City
Peran Work-Life Balance dalam Memediasi Pengaruh Beban Kerja dan Stres Kerja terhadap Kinerja Karyawan Bierhoff, Rainhart; Kusdiana, Shindi; Putri, Mauludia Mugianto; Azzhara, Calista Desi; Wahjoedi, Tri
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.7846

Abstract

This study aims to examine the role of work-life balance in mediating the relationship between workload, job stress, and employee performance using a Systematic Literature Review (SLR) approach. Referring to the PRISMA guidelines, this study systematically analyzed 20 scientific articles published in SINTA 4 and SINTA 5 accredited journals within the period of 2019–2025. The findings reveal a consistent pattern indicating that workload has a significant positive effect on job stress, while job stress negatively impacts employee performance. High workload, particularly in the form of task complexity and time pressure, contributes to increased psychological strain, which ultimately reduces productivity and work quality. Furthermore, this study highlights the strategic role of work-life balance as a mediating variable that is capable of reducing the adverse effects of job stress on employee performance. Employees who are able to maintain a balance between work demands and personal life tend to demonstrate better resilience, higher job satisfaction, and sustained performance levels despite high job demands. In the context of the digital era, where technological advancements intensify work demands and blur work-life boundaries, the implementation of work-life balance becomes increasingly critical. This study contributes theoretically by integrating organizational and psychological factors into a comprehensive conceptual framework. Practically, the findings provide insights for organizations to design flexible work policies that support employee well-being. Therefore, work-life balance is not only a mediating factor but also a key strategic element in enhancing sustainable employee performance.