Keisya Amanda Putri
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Peran Lembaga Musik Pervagatus sebagai Band Performer dalam Membentuk Respresentasi Musik pada Program TV One Damai Indonesiaku Keisya Amanda Putri; Adelia Dwi Ratri; Tria Patrianti
Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi Vol. 2 No. 6 (2025): Desember : Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/konsensus.v2i6.1446

Abstract

This study investigates how Lembaga Musik Pervagatus, a group that does not display Islamic identity, creates an Islamic musical image when performing at religious events in Islamic campuses.  This study investigates how visual elements, song selection, and stage interaction influence audience perception. It does so using qualitative methods through interviews and performance observations.  How the band's performative identity is influenced by attributes such as appearance, personality, cultural values, and audience relations is studied using Kapferer's Brand Identity Prism model.  Conversely, Stuart Hall's theory of representation helps explain how Islamic meaning emerges in the context of events. The results show that the image of Islamic music attached to Pervagatus does not originate from the band's original identity; rather, it is a construction of meaning influenced by the context of religious events and the audience's interpretation of the song ‘Maulana Ya Maulana’ that they performed.  This perception was further reinforced by their neat, polite, and enthusiastic appearance.  The results show that the relationship between performance, context, and audience interpretation shapes the image of Islamic music on campus.
Manajemen Reputasi Digital PT Pertamina pada Krisis Kepercayaan Publik Akibat Isu Dugaan BBM Oplosan Tahun 2025 Keisya Amanda Putri; Faiha Alya Nur Isnaini; Zahwa Safira; Azifah Faza Aghnia; Tria Patrianti
Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Vol. 3 No. 3 (2026): Juli: Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/komunikasi.v3i3.1143

Abstract

This study examines PT Pertamina’s digital reputation management in responding to the public trust crisis triggered by allegations of fuel adulteration in 2025. The issue rapidly spread through social media, online news portals, and public discussions, creating negative perceptions of the company’s product quality, transparency, and accountability. Using a descriptive qualitative approach with a case study method, the research analyzes the strategies implemented by PT Pertamina and evaluates their effectiveness in restoring public trust. Data were collected through digital observation, documentation, and a literature review of official company publications, media reports, and public responses across digital platforms. The findings show that PT Pertamina applied several strategies, including clarifying information, issuing a public apology, strengthening its official narrative, establishing a crisis center, testing fuel quality, and involving independent institutions in product verification. These actions reflect the rebuild, diminish, and bolstering dimensions of Situational Crisis Communication Theory. Although the strategies helped reduce issue escalation and develop a counter-narrative, their effectiveness remains limited because negative sentiment and demands for greater transparency persist. Therefore, more open, participatory, consistent, and sustainable digital communication is required to fully restore public trust.