Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Wahyuni Adelana, Meisya
Unknown Affiliation
Humanities Education Languange, Linguistic, Communication & Media Mathematics Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Pendampingan Pencatatan Keuangan dan Digital Marketing pada UMKM Unin Kitchen Sebagai Bentuk Pengabdian Kepada Masyarakat: Pengabdian Astuti, Dewi; Wahyuni Adelana, Meisya; Alawiyah, Tuti; Saeful Rizal, Deni; Supriana, Nana
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4109

Abstract

This study analyzes operational efficiency, financial record-keeping, and digital marketing strategies in bakery SMEs, focusing on Unin Kitchen. It examines internal business practices such as production management, digital promotion, and financial recording systems that support decision- making. The findings provide insights into the dynamics of bakery SMEs in Indonesia, particularly the integration of production and digital marketing. Practically, this research offers recommendations to improve operational efficiency, strengthen digital marketing strategies, and enhance product innovation, enabling Unin Kitchen to compete in both local and digital markets. The results may also serve as a reference for other SMEs facing similar challenges.
Co-Authors Dewi Astuti Nana Supriana Saeful Rizal, Deni Tuti Alawiyah