Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmiah Ekonomi dan Manajemen
Mursal Amri Harahap
Unknown Affiliation
Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Implementation of Good Corporate Governance Principles in Improving the Performance of State-Owned Enterprises in Indonesia: Penerapan Prinsip Good Corporate Governance Dalam Meningkatkan Kinerja BUMN di Indonesia Anisa Paujiah Sinaga; Mursal Amri Harahap; Vingkan Andini; Zahra Fatin Miera; Ahmad Wahyudi Zein
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 12 (2025): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i12.7830

Abstract

State-Owned Enterprises (SOEs) play a strategic role as agents of national economic development, but often face challenges related to transparency, weak oversight, and potential abuse of authority that hinder optimal performance. This study aims to analyze the urgency, implementation, and impact of implementing Good Corporate Governance (GCG) principles in optimizing the value and competitiveness of SOEs. GCG is a corporate management system based on the principles of transparency, accountability, responsibility, independence, and fairness (TARIF). The study results show that GCG implementation not only improves operational efficiency and investor/public trust but also effectively minimizes the risk of conflicts of interest. SOEs need to build a GCG culture through three main pillars: people, systems, and structure. In conclusion, GCG must be the main foundation of SOE management so that state-owned companies are able to make maximum contributions to the welfare of the Indonesian people.  
Pemberdayaan Ekonomi Lokal melalui Penguatan Strategi Pemasaran UMKM Keripik Singkong “Nek Surati” di Kampung Dolok Kecamatan Bosar Maligas Kabupaten Simalungun Syahrul Tanjung; Mursal Amri Harahap; M Taufiq Aldiansyah; Heri Yunus; Siti Aisyah
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 6 No. 2 (2026): Mei : NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v6i2.8257

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in driving local economic development, particularly in rural areas that rely on the utilization of local natural resources. However, many MSMEs still face challenges in marketing aspects, especially limited use of digital technology, weak branding, and unattractive product packaging. This community service activity aims to strengthen the marketing strategy of the “Nek Surati” cassava chips MSME located in Dolok Village, Nagori Boluk, Bosar Maligas District, Simalungun Regency. The methods employed include field observations, interviews with MSME actors, descriptive analysis of existing problems, and practice-based (hands-on) assistance through digital marketing training, improvement of packaging design, and strengthening of product branding. The results indicate an increase in the digital readiness of the MSME actor, as evidenced by the adoption of WhatsApp Business, the creation of digital product catalogs, and the utilization of social media as a promotional tool. In addition, improvements in packaging design and brand identity enhanced the visual appeal and product image in the eyes of consumers. This assistance activity had a positive impact on improving the marketing capacity of the MSME and opened opportunities for expanding market reach. With continuous assistance, the “Nek Surati” cassava chips MSME has the potential to increase its competitiveness and contribute more significantly to the local economy.
Co-Authors Ahmad Wahyudi Zein Anisa Paujiah Sinaga Heri Yunus M Taufiq Aldiansyah Siti Aisyah Syahrul Tanjung Vingkan Andini Zahra Fatin Miera