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All Journal Global Research on Economy, Business, Communication, and Information
Kristianto, Raymond
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Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences

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Pengaruh E-Learning terhadap Motivasi Belajar Mahasiswa Ilmu Komunikasi IBI Kwik Kian Gie Kristianto, Raymond; Nuraryo, Imam
Global Research on Economy, Business, Communication, and Information Vol. 2 No. 2 (2024): November 2024 - April 2025
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/grebuci.v2i2.1377

Abstract

The development of information technology in the digital era has driven a transformation in learning from traditional face-to-face methods to more flexible and innovative approaches, one of which is e-learning. This study aims to examine the effect of using e-learning as a learning communication medium on students’ learning motivation. The study is grounded in Stimulus–Response theory as its theoretical framework. A quantitative method with a survey approach was employed by distributing questionnaires to students of the Communication Science Program at the Kwik Kian Gie Institute of Business and Informatics (IBI Kwik Kian Gie) who use e-learning in the learning process. The data were analyzed using regression techniques with the assistance of SPSS software. The results show a coefficient of determination of 0.645, indicating that the use of e-learning accounts for 64.5% of the variance in students’ learning motivation. These findings indicate that e-learning as a learning communication medium has a significant and effective influence on enhancing the intrinsic learning motivation of Communication Science students at IBI Kwik Kian Gie.
Co-Authors Imam Nuraryo