Muhandis Difa'iy Aziz
UIN Sunan Kalijaga

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Understanding Consumer Acceptance of Renewable Energy Services: Insights from Behavioral Economics in Everyday Energy Use Fajri Hatim; Muhandis Difa'iy Aziz; Firayani Firayani
Maneggio Vol. 2 No. 6 (2025): DECEMBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/2ra1pv94

Abstract

The energy transition has increased the availability of renewable energy services at the household level; however, consumer acceptance remains lower than technological potential. This study aims to examine the influence of behavioral economics factors on consumer acceptance of renewable energy services in everyday energy use. A quantitative approach was employed using Structural Equation Modeling–Partial Least Squares (SEM–PLS) with data collected from 220 household consumers. The study analyzes behavioral bias and social norms as independent variables and consumer acceptance as the dependent variable. The results reveal that behavioral bias has a negative and significant effect on consumer acceptance, while social norms exert a positive and significant influence. These findings confirm that household energy decisions are not purely rational but are shaped by psychological tendencies and social dynamics. This study highlights the importance of incorporating behavioral economics perspectives to better explain consumer behavior and to design more effective and behaviorally responsive renewable energy policies and services.
Effectiveness of Virtual Reality in Enhancing Social Empathy through Historical Event Simulations Muhandis Difa'iy Aziz
EduTech Journal Vol. 2 No. 2 (2025): JET-SEPTEMBER
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/aha1t547

Abstract

Virtual reality (VR) technology has emerged as a promising tool for enhancing social empathy through immersive historical event simulations. However, empirical evidence regarding its effectiveness compared to traditional learning methods remains limited. This study aims to examine the effectiveness of VR-based historical event simulations in enhancing social empathy compared to traditional narrative-based learning methods. A randomized controlled trial was conducted with 120 undergraduate students randomly assigned to three groups: VR simulation group (n=40), traditional video-based learning group (n=40), and control group (n=40). The intervention involved experiencing historical events related to social injustice. Social empathy was measured using the Interpersonal Reactivity Index (IRI) and Jefferson Scale of Empathy (JSE) before and after intervention. Data were analyzed using SPSS 26 with repeated measures ANOVA and post-hoc tests. VR group showed significantly higher improvements in emotional empathy scores (M=42.15, SD=5.23) compared to video group (M=36.82, SD=4.76) and control group (M=31.47, SD=4.19), F(2,117)=58.74, p<0.001, η²=0.501. However, no significant differences were found in cognitive empathy scores between VR and video groups (p=0.127). The effect size for VR intervention on overall empathy was large (Cohen's d=1.24). VR-based historical event simulations effectively enhance emotional empathy but show limited impact on cognitive empathy. These findings suggest VR's potential as a complementary educational tool while highlighting the need for integrated approaches in empathy education.