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All Journal Al-MIKRAJ: Jurnal studi Islam dan Humaniora JPNM : Jurnal Pustaka Nusantara Multidisiplin Journal of Innovative and Creativity An Nafi’; Multidisciplinary Science
Sari Ekowati Hadi
Universitas Bina Sarana Informatika
Religion Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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REPRESENTASI GENERASI SANDWICH PADA FILM HOME SWEET LOAN SEMIOTIKA ROLAND BARTHES Syaira Amanda Putri; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/annafi.v2i03.948

Abstract

This study examines the representation of the sandwich generation phenomenon in the film "Home Sweet Loan" (2024), an issue that is increasingly relevant in modern Indonesian society, as evidenced by the high number of Gen Z who feel financial and emotional burdens due to dual responsibilities. Film as a significant mass communication media is able to reflect social reality and has the potential to change mindsets. The purpose of this study is to understand how the sandwich generation is represented in the film's visual narrative. Using a qualitative approach with Roland Barthes' semiotic analysis design and constructivism paradigm, this study analyzes key scenes in the film in depth. The results show that the film "Home Sweet Loan" explicitly depicts the physical, mental, and financial pressures faced by sandwich generation individuals, such as the character Kaluna who sacrifices her personal dreams for the sake of family needs and debts. Roland Barthes' semiotic analysis successfully reveals the layers of denotative, connotative, and mythical meaning behind each scene, showing the injustice, sacrifice, and feeling of being trapped experienced by this generation. In conclusion, this film successfully presents a comprehensive picture of the challenges of the sandwich generation, encouraging reflection on roles and responsibilities within the family.
REPRESENTASI NILAI KELUARGA PADA FILM PENDEK “KEMBALI PULANG” (ANALISIS ROLAND BARTHES) Maskana; Silvina Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/annafi.v2i03.958

Abstract

The short film ‘Kembali Pulang’ tells the story of a girl’s life journey who only lives with her mother after her father leaves. Their relationship experiences various dynamics after the child decides to go abroad to pursue her dreams. The purpose of this study is to determine the representation of family values ​​in the short film “Kembali Pulang” through Roland Barthes’ Semiotic Analysis. This study is a descriptive qualitative study with Roland Barthes’ semiotic analysis method which includes three elements, namely denotation, connotation, and myth. Through a reflective approach, this film reflects common family values ​​in Indonesian culture, such as affection, care, togetherness, attention, warmth that is woven within the family, and forgiving each other for misunderstandings that occur. This film is a reflection media that reminds us of the importance of maintaining relationships with family, especially with both parents, and more appreciating togetherness, presence and affection of family in everyday life.
STRATEGI KOMUNIKASI SECTION CUSTOMER ENGINEERING PT NUSANTARA COMPNET INTEGRATOR DALAM MENINGKATKAN EFISIENSI PROJECT MAINTENANCE (STUDY CASE ANALISIS SECTION IT SUPPORT Fathan Fajri Salim; Silviana Mayasari; Sari Ekowati Hadi
An Nafi': Multidisciplinary Science Vol. 2 No. 03 (2025): An Nafi’
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/annafi.v2i03.982

Abstract

The rapid development of information technology in the digital era has transformed operational and communication patterns within organizations, including in the field of information technology maintenance services. Project maintenance efficiency is a key factor for success, influenced by the effectiveness of internal communication. This study employed a descriptive qualitative approach, with data collected through in-depth interviews, observation, and documentation. The informants consisted of one Customer Engineer as the key informant and one IT Support as the supporting informant. Data analysis was conducted interactively through the stages of data reduction, presentation, and verification. The findings emphasize the importance of strategic organizational communication as a supporting factor for project success in the information technology sector. The research results show that a well-structured and planned communication strategy covering situation analysis, setting communication objectives, formulating key messages, identifying target audiences, selecting appropriate media, and conducting evaluation and feedback significantly contributes to work efficiency. Such strategies enhance the speed of information delivery, accuracy of coordination, and overall project efficiency.
Co-Authors Aneka Putri Ari Erlangga Satria Putra Astrid Angelin Mayui Fathan Fajri Salim Hendry Putra Magna Syafrina Maskana Muhamad Aldi Rizaldi Muhammad Rifqi Muhammad Zaidan Saputra Reva Widyanti Silviana Mayasari Silvina Mayasari Syaira Amanda Putri Yosua Putra