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Employee Motivation As A Driver Of Business Organization Atik Maliyya; Lailatus Subhiyah; Ahmad Gianto; Taufik; Nunuk Indarti
International Journal of Technology and Education Research Vol. 4 No. 01 (2026): January- March, International Journal of Technology and Education Research (IJ
Publisher : International journal of technology and education research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijeter.v4i01.2824

Abstract

Employee motivation is a strategic factor that determines the success of a business organization in achieving operational and long-term goals. This research or discussion outlines the role of motivation as the main driver of employee productivity, performance, and commitment. Through the implementation of the right motivational strategies, both intrinsic such as self-development and recognition, and extrinsic such as compensation and a supportive work environment, organizations can create working conditions that promote increased effectiveness and efficiency. The analysis shows that motivation not only serves as a driver of work behavior, but also as an important foundation in building an adaptive, innovative, and results-oriented organizational culture. Thus, employee motivation is a key element in ensuring the sustainability and competitiveness of business organizations in the midst of changing environmental dynamics.
STRATEGI PENGEMBANGAN KOPERASI DI ERA DIGITAL Adik Ayu; Ahmad Gianto; Neza Aini Ariyanto; Nurus Sobakh
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol. 3 No. 2 (2026): April : Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBER)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/hba7j784

Abstract

The rapid development of digital technology has changed the paradigm of the global economy and encouraged cooperatives to adapt in order to remain relevant and competitive. This article aims to formulate cooperative development strategies in the digital era through a technology-based transformation approach using qualitative methods through literature studies. The study results show that cooperative digitalization is a necessity to increase the efficiency, effectiveness, and transparency of the organization (Untoro et al., 2024, Parta: Jurnal Pengabdian Kepada Masyarakat, 4(2), 121–133). In addition, the priority of development strategy lies in the utilization of technology and innovation so that cooperatives can compete with digital-based businesses (Pradana & Husaein, 2023, Jurnal Ilmiah Media Sisfo, 17(1), 106–115). Digital transformation also requires strengthening organizational governance and technology-based internal control systems to minimize the risk of fraud (Mulyaningtyas & Wardana, 2025, Jurnal Ilmiah Akuntansi Indonesia, 10(2)). Thus, the development of cooperatives in the digital era requires the integration of technology utilization, improvement of “human resource (HR)” quality, and the implementation of good governance principles to support the sustainability of cooperatives