Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal al-Afkar, Journal For Islamic Studies
Meirina Tri Ananda Putri
Unknown Affiliation
Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Live Duplicate Abuse on Shopee: Economic Impact Analysis and Sharia-Based Solutions Meirina Tri Ananda Putri; Fahrurrozi
al-Afkar, Journal For Islamic Studies Vol. 9 No. 1 (2026)
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/afkarjournal.v9i1.2924

Abstract

This study examines the phenomenon of live duplicate abuse on the Shopee platform and analyzes its economic impact through the lens of Islamic economics. Using a qualitative approach with content analysis and online interviews involving Shopee affiliates and customer service representatives, this research explores the ethical and economic implications of the misuse of live streaming features. The findings reveal that the practice of duplicating live broadcasts across multiple accounts not only violates Shopee’s policies but also creates unfair competition, decreases affiliate engagement, and reduces consumer trust in the platform. From an Islamic economic perspective, such actions contradict the principles of sidq (honesty), amanah (trustworthiness), and adl (justice), which are essential for maintaining fairness and transparency in digital transactions. The study suggests that implementing maqasid al-shariah values and reinforcing regulatory control over live commerce can prevent unethical practices, protect market integrity, and promote a more sustainable e-commerce ecosystem.
Co-Authors Fahrurrozi