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The Role Of Entrepreneurship Education In Increasing Students' Interest, Creativity, And Entrepreneurial Ability: An Empirical Study On Batam Higher Education Yopi Yopi; Helprida Simamora; Heryenzus Heryenzus
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 6 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i6.9851

Abstract

his study aims to examine the role of entrepreneurship education in enhancing students entrepreneurial interest creativity and entrepreneurial abilities at universities in Batam. The research is motivated by the relatively high open unemployment rate in Batam which reached 8.14 percent in early 2024 despite the city strong potential as an industrial and commercial hub. A mixed method approach was employed combining quantitative and qualitative data. Quantitative data were collected through a survey of 200 university students and analyzed using Structural Equation Modeling Partial Least Squares. Qualitative data were obtained from in depth interviews with lecturers and students and analyzed using thematic analysis. The findings indicate that entrepreneurship education has a significant positive effect on entrepreneurial interest creativity and entrepreneurial ability. Qualitative results further highlight the importance of project based learning the involvement of industry practitioners and the presence of campus business incubators in strengthening students creativity and entrepreneurial skills. This study concludes that entrepreneurship education not only fosters entrepreneurial interest but also enhances students creativity and practical entrepreneurial competencies.
PELATIHAN MANAJEMEN USAHA BAGI PELAKU USAHA MIKRO KOTA BATAM Heryenzus Heryenzus; Robert Situmorang; Jackhon Pahala Simanjuntak; Yopi Yopi
JUPADAI : Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2025): Volume 4 Nomor 2 2025
Publisher : Asosiasi Dosen Akutansi Indonesia, KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64795/jupadai.v4i2.190

Abstract

Batam City as a free trade area has great economic potential for micro business actors, but limited managerial capabilities are often the main obstacle in business development. This Community Service (PkM) activity aims to increase business governance capacity for micro business actors in Batam City through systematic and applicable management training. The main problems identified include the lack of separation of personal and business finances, inefficient operational management, and suboptimal digital marketing strategies. The method of implementing activities is carried out through the preparation stage in the form of needs analysis, the implementation stage through interactive workshops and digital bookkeeping simulations, and the evaluation stage using pre-test and post-test instruments. The results of the activity showed a significant increase in managerial understanding of participants, which was marked by an average increase in evaluation scores of 50%. Participants are now able to prepare simple financial statements independently and implement production efficiency strategies. The conclusion of this activity is that increasing managerial literacy through a practical approach has proven to be effective in strengthening the business foundations of micro business actors, so that they have better competitiveness and higher business sustainability potential in a competitive market environment.
The Role Of Entrepreneurship Education In Increasing Students' Interest, Creativity, And Entrepreneurial Ability: An Empirical Study On Batam Higher Education Yopi Yopi; Helprida Simamora; Heryenzus Heryenzus
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 6 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i6.9851

Abstract

his study aims to examine the role of entrepreneurship education in enhancing students entrepreneurial interest creativity and entrepreneurial abilities at universities in Batam. The research is motivated by the relatively high open unemployment rate in Batam which reached 8.14 percent in early 2024 despite the city strong potential as an industrial and commercial hub. A mixed method approach was employed combining quantitative and qualitative data. Quantitative data were collected through a survey of 200 university students and analyzed using Structural Equation Modeling Partial Least Squares. Qualitative data were obtained from in depth interviews with lecturers and students and analyzed using thematic analysis. The findings indicate that entrepreneurship education has a significant positive effect on entrepreneurial interest creativity and entrepreneurial ability. Qualitative results further highlight the importance of project based learning the involvement of industry practitioners and the presence of campus business incubators in strengthening students creativity and entrepreneurial skills. This study concludes that entrepreneurship education not only fosters entrepreneurial interest but also enhances students creativity and practical entrepreneurial competencies.