Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE
Zuliantripa, Imam
Unknown Affiliation
Humanities Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
ANCUR PODCAST DIGITAL IDENTITY AS AN EFFORT TO CREATE AN IMAGE Zuliantripa, Imam; Rina, Nofha
International Journal of Cultural and Social Science Vol. 7 No. 1 (2026): International Journal of Cultural and Social Science
Publisher : Pena Cendekia Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53806/ijcss.v7i1.1249

Abstract

This study aimed to analyze the formation of digital identity in the Ancur Podcast as an independent podcast operating in a digital media environment. The development of podcast platforms has transformed podcasts into interactive communication spaces, where identities are formed and interpreted through interactions between creators and audiences. This research used a qualitative approach with a narrative method. Data was collected through in- depth interviews with the Ancur Podcast creator team and active audiences, as well as content analysis on various digital platforms. The results of the study show that the digital identity of the Ancur Podcast is formed through a dynamic and continuous process. These identities are not singular or static, but fragmented according to the characteristics of the platform and the pattern of audience engagement. The formation of digital identity of the Ancur Podcast consists of three main dimensions, namely declared identity, acting identity, and calculated identity. In addition, the image of the Ancur Podcast is strengthened by the factors of strength, favorability, and uniqueness which are built through the consistency of communication styles, positive perceptions of the audience, and collective identity in the listener community. This study concluded that digital identity plays a role as a strategic asset in communication that contributes to the formation of an image and the sustainability of relationships with audiences on independent podcasts.
Co-Authors Nofha Rina