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All Journal Journal of Artificial Intelligence and Digital Business Jurnal Dieksis ID
Zahra, Hilya Fitriatuz
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Arts Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media

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Non-Observance of Grice’s Maxims in Political Speech: A Pragmatic Analysis of Gibran Rakabuming Raka’s Interview Setefani, Resa; Zahra, Hilya Fitriatuz; Agus, Cecep
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6264

Abstract

 This study investigates the non-observance of Grice’s Cooperative Principle in an interview with Indonesian politician Gibran Rakabuming Raka, focusing on how maxim flouting functions as a pragmatic strategy in political communication. Using a qualitative approach, a publicly available interview video was selected, repeatedly viewed, and fully transcribed. The data were identified and categorized according to Grice’s four maxims quantity, quality, relevance, and manner and each instance was analyzed to uncover its conversational implicature by considering situational context, speaker intention, and shared knowledge between speaker and interviewer. The findings indicate that the dominant pattern is flouting rather than other types of non-observance (e.g., violating, infringing, opting out, or suspending). Flouting the maxim of quantity appears in extended explanations that emphasize preparedness and workload; flouting relevance emerges when sensitive or potentially risky questions are answered with broader policy frames; flouting quality occurs through evaluative claims and metaphorical wording that downplays controversy; and flouting manner is realized through vague, bureaucratic, or technical expressions that reduce directness. Overall, these pragmatic choices help project professionalism, maintain political harmony, and manage public perceptions while still allowing listeners to infer intended meanings. This study contributes to pragmatics by showing how maxim non-observance can serve as an effective rhetorical resource in Indonesian political discourse
Incongruity in Interaction: A Muysken-Based Typological Analysis of Code-Mixing as a Humorous Device in Lapor Pak! Zahra, Hilya Fitriatuz
Jurnal Dieksis ID Vol. 6 No. 1 (2026): Januari - Juni 2026
Publisher : Pustaka Digital Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54065/dieksis.6.1.2026.1196

Abstract

In contemporary Indonesian media, code-mixing has become an increasingly prominent linguistic practice, particularly in entertainment programs where language is creatively manipulated to engage audiences. This study aims to analyze the forms and social functions of Indonesian–English code-mixing used by comedians in the television program Lapor Pak!, as well as to examine how these linguistic structures are strategically employed as instruments for creating humor. The research employs a qualitative descriptive method, with data sourced from three selected videos on the @7comedy YouTube channel through observation and note-taking techniques. The analysis is grounded in Pieter Muysken’s typology of code-mixing, Hoffman’s and Wardhaugh’s sociolinguistic theories, and Salvatore Attardo’s Incongruity Theory. The findings reveal that code-mixing in the program is dominated by the insertion type, followed by alternation and congruent lexicalization. These linguistic choices serve various sociolinguistic functions, including affective functions to express emotion, phatic functions to maintain social interaction, and the use of technical terms to build specific character personas. Comedians strategically use English not only as a communication tool but also as a comedic instrument. Humor arises from the incongruity between the formal or serious nature of the English terms and the absurd or trivial context of the comedic sketches. Overall, this study demonstrates that Indonesian English code-mixing in Lapor Pak! is not a random linguistic practice but a deliberate comedic strategy that simultaneously constructs humor, negotiates social identity, and reflects contemporary sociolinguistic dynamics.
Co-Authors Cecep Agus Setefani, Resa