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All Journal Journal of Innovation and Future Technology (IFTECH) Vox Populi: Jurnal Umum Pengabdian Kepada Masyarakat
Maryama Kurnia Amri
Universitas Pamulang
Computer Science & IT Education Electrical & Electronics Engineering Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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PERANCANGAN PADA WEBSITE HERBAL BERBASIS SEARCH ENGINE OPTIMIZATION (SEO) UNTUK MENINGKATKAN VISIBILITAS PENCARIAN Triga Agus Sugiarto; Maryama Kurnia Amri; Joko Prasetiana
Journal of Innovation And Future Technology Vol. 8 No. 1 (2026): Vol 8 No 1 (Februari 2026): Journal of Innovation and Future Technology (IFTECH
Publisher : LPPM Unbaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47080/iftech.v8i1.4479

Abstract

In this regard, search engines play a crucial role in helping users access information quickly and efficiently. If a website optimally utilizes Search Engine Optimization (SEO) and is well-indexed in Google, it has the potential to increase visibility and attract more visitors. Smart System Laboratory created a website to promote its herbal products. However, high competition from similar websites and a lack of marketing strategies are major obstacles to achieving high search engine rankings. SEO has become an effective strategy for improving website performance through optimizing keywords, page structure, and content quality, enabling it to appear in relevant search results. Several previous studies have shown that SEO implementation has a positive impact on website rankings, indexing quality, and visibility in Google search results pages (SERPs). On-page optimization, such as keyword usage, meta tags, and website content structure, as well as off-page optimization, such as backlinks and domain credibility, contribute to improving a website's position in search engines. Based on the aforementioned issues, this study uses SEO strategies to improve the performance of Smart System Laboratory's herbal product website. The goal of this study is to improve the herbal product website's ranking in Google search results and increase the number of website visitors. The results are expected to provide practical recommendations for implementing appropriate SEO strategies so that herbal product websites can compete competitively and achieve higher rankings in Google search results.
Optimalisasi Google Service dalam Digitalisasi Aktivitas Organisasi: Implementasi pada KIPAN Muhammad Tulus Akbar; Maryama Kurnia Amri; Yusrizal; Adri Flouren Timor; Rolly Gios Sholid; Hawari Alhaq
Vox Populi: Jurnal Umum Pengabdian Kepada Masyarakat Vol 3 No 1 (2026): Vox Populi: Jurnal Umum Pengabdian Kepada Masyarakat
Publisher : PT. Meja Ilmiah Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70308/voxpopuli.v3i1.362

Abstract

Digital transformation in organizations supports the acceleration of organizational change in managing their activities. One of the platforms that facilitates this process is Google Services, which enables integrated collaboration, communication, and data management. This community service program aims to optimize the use of Google Services to support the digitalization of organizational activities at KIPAN (Kader Inti Pemuda Anti Narkoba) of Jambi Province. The method employed was a participatory-perceptual approach through training, socialization, and hands-on practice involving 11 core administrators of KIPAN. Data were collected through field observations and analyzed using descriptive qualitative techniques. The results showed that 91% of participants had a very good understanding of the material presented, 73% were able to align the material with practical application, and 36% were capable of developing tasks and innovations using Google Services. These findings indicate that the program was effective in improving participants’ digital capacity, although further mentoring is still needed to strengthen innovation aspects. Overall, this program contributes to strengthening organizational capacity through the systematic use of digital technology.
Co-Authors Adri Flouren Timor Hawari Alhaq Muhammad Tulus Akbar Prasetiana, Joko Rolly Gios Sholid Triga Agus Sugiarto Yusrizal