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Peningkatan Disiplin Kerja Karyawan melalui Edukasi Internal Endang Silaningsih; Siti Aidini Khoerunnisa
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 6 No. 2 (2026): Mei : NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v6i2.8168

Abstract

Employee work discipline is one of the important aspects of human resource management, especially in service companies that heavily rely on their employees' performance. PT CAI, as an event organizer company, still faces issues related to employee work discipline, such as tardiness, absenteeism without notice, and low consistency in completing work responsibilities. This activity is a form of Community Service by students aimed at increasing employees' understanding and awareness of the importance of work discipline through educational and practical approaches. The implementation methods of the activity include observation, interviews, discussions, documentation, and the implementation of an educational program in the form of work discipline posters as well as providing recommendations for a simple reward and punishment system. The results of the activity show that internal educational media serve as an effective visual reminder in increasing employee awareness of punctuality and work responsibility. This community service activity is expected to support the improvement of employee performance, service quality, and the operational sustainability of PT CAI.
Pengaruh Store Layout dan Motivasi Rasional terhadap Keputusan Pembelian Konsumen di Toko Abu Rohmah Andara Selviranih; Siti Aidini Khoerunnisa; Hilda Sapitri; Ibnu Muhammad Sabilli; Muhammad Syehan; Nurul Aulia Fitriani
Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis Vol. 4 No. 2 (2025): Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupsim.v4i2.4541

Abstract

The purpose of this study is to investigate how customers' purchasing decisions at Abu Rohmah Store are influenced by store layout and rational motivation. The study uses a quantitative survey approach, gathering information from 50 respondents via questionnaires. Multiple linear regression analysis was used to examine the gathered data. The results indicate that store layout has a significant effect on consumers' purchasing decisions, with a regression coefficient of 0.814. Furthermore, customers' rational motivation is also significantly influenced by store layout, as evidenced by the regression coefficient of 0.347. According to the coefficient of determination, 64% of the variation in consumers' purchase decisions can be explained by these two variables. These results aid in the creation of marketing plans and the enhancement of offerings in the neighborhood retail industry.