Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi dan Bisnis
Dignasaritika Nahung
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PENGARUH MEDIA SOSIAL FACEBOOK DAN KEPUASAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK FASION DI EPIFANY COLLECTION PADA MASYARAKAT MANGGARAI Yohana Maria Dolorosa Mahin; Dignasaritika Nahung; Yosefina E. Suhartini
Jurnal Ekonomi Dan Bisnis Vol 20 No 1 (2026): Vol. 20 No.1 (2026): JEB Vol 20 No 1 Maret 2026
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v20i1.125

Abstract

The purpose of this study was to determine the effect of Facebook social media and customer satisfaction on purchasing decisions for fashion products at Epifany Collection in the Manggarai community. The type of this research is quantitative. The sample determination using purposive sampling method that consist of 50 respondents. Data collection techniques using online questionnaires through google forms. Data analysis using the SPSS version 29 program facility with validity test, reliability test, classical assumption test, and hypothesis testing
Co-Authors Yohana Maria Dolorosa Mahin Yosefina E. Suhartini