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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Dermawan Wibisono
School Of Business Management, Institut Teknologi Bandung
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Other

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Business Strategy Initiative For Sport-Based Entrepreneurship In Yogyakarta Using SWOT-IFE-EFE And TOWS Analysis Case Study: Jogjarenang International Swimming School Putri Vaerina Lase; Dermawan Wibisono
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v13i1.6878

Abstract

Swimming at an early age boosts children's physical and motor skills, builds confidence, and ensures safety around water. High parental awareness and enthusiasm, along with a lack of structured swimming programs in elementary schools, have led to a rise in swimming schools, presenting a significant business opportunity. Jogjarenang International Swimming School, established in 2020 in Yogyakarta City, offers specialized swimming programs for children using the Swim School International (SSI) curriculum. With increasing competition from new schools, Jogjarenang needs a strategic plan to stay competitive. This research uses a mixed-method approach, combining qualitative observations and interviews with quantitative surveys. The SWOT analysis highlights Jogjarenang’s strengths, such as experienced instructors and a strong reputation, but also reveals weaknesses like limited physical resources and instructor shortages. Opportunities include growing swimming awareness and supportive regulations, while threats come from rising competition. The TOWS analysis led to 15 strategic alternatives, with four prioritized strategies in the W-O matrix being recommended.
Proposed A Performance Management System using KBPMS Framework in The Supply Chain OFI-Cocoa Milla Karisma; Dermawan Wibisono; Ima Fatima
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 19 No. 2 (2025): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/jebe.v19i2.05

Abstract

PT. OC - a prominent cocoa producer specializing in cocoa powder, liquor, and butter – faces challenges in its supply chain inefficiencies. Despite its established market presence, OC experiences challenges in procurement, production, inventory management, and logistics. These inefficiencies are attributed to the absence of a structured performance management system, which hinders the company’s ability to align operational activities with strategic objectives and optimize resource utilization. This research aims to address these issues by applying the Key Business Performance Management System (KBPMS) framework, which offers a comprehensive approach to identifying, measuring, and improving operational performance. The research is divided into several stages: (1) Foundation, (2) Basic Information, (3) Design Process, (4) Implementation Process, and (5) Refreshment. Primary data was collected through interviews with key stakeholders. Secondary data was gathered from internal company records and external literature. The study proposes a tailored KBPMS framework for PT. OC. Seventeen Key Performance Indicators (KPIs) were developed to monitor supply chain activities, categorized into three groups: (1) Business Results; (2) Internal Processes; and (3) Resource Capability. The results of this study highlight that a structured performance management system helps to enhance operational efficiency, reduce costs, and support sustainable business growth.
Co-Authors Ima Fatima Milla Karisma Putri Vaerina Lase