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Dian Lestari
Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta, Indonesia
Education

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ASSESSING THE INFLUENCE OF CROSS CULTURAL PRAGMATICS ON COMMUNICATION COMPETENCE IN MULTINATIONAL CONTEXTS Dian Lestari; Fini Widya Fransiska; Bayu Grendo Sigarete
Education Studies and Teaching Journal (EDUTECH) Vol. 1 No. 3 (2024): Education Studies and Teaching Journal (EDUTECH)
Publisher : Penelitian dan Pengembangan Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62207/wbrvby15

Abstract

Cross-cultural pragmatic differences often constitute a major challenge in the development of communication competencies of multinational teams, hindering global organizational collaboration and productivity. This research aims to identify theoretical frameworks and key models that are relevant in explaining cross-cultural pragmatics and its impact on communication competence. Using a systematic literature review (SLR) approach with the PRISMA protocol, this research analyzed 38 academic articles from various geographic and cultural contexts. The results show that the theory of Cross-Cultural Pragmatics, the Intercultural Communication Competency Model, and High-Context and Low-Context Communication provide significant contributions in understanding and optimizing cross-cultural communication. This research recommends theory-based training to increase communication effectiveness in multinational organizations.
Co-Authors Bayu Grendo Sigarete Fini Widya Fransiska