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This Author published in this journals
All Journal IJoLE: International Journal of Language Education International Journal of Research and Applied Technology (INJURATECH)
Eddy Soeryanto Soegoto
Universitas Komputer Indonesia, Indonesia
Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Social Sciences

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Indicators of English Proficiency: A Structural-Semiotic Analysis of Self-Presentation in “English with Lucy” and Its Educational Implications Tatan Tawami; Eddy Soeryanto Soegoto; Retno Purwani Sari; Thomas Chochole; Chepi Nur Albar; Senny Luckyardi
International Journal of Language Education Vol. 10 No. 1, 2026
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/ijole.v10i1.83714

Abstract

This study examined how popular social media influencers construct English proficiency as a key aspect of self-presentation and explored its implications for English learning. This study used a qualitative approach with structural semiotic analysis, and it investigated how influencers communicate English proficiency through visual and textual elements. The findings highlighted a growing need for critical language awareness among learners because influencers often reinforce standard language ideologies and idealized notions of “proper” English. Additionally, the study underscored the importance of integrating multimodal literacy into language education, given the increasingly multimodal nature of contemporary communication. In conclusion, encouraging students to examine their semiotic choices when engaging with English online critically fosters greater self-awareness in digital interactions, enabling them to navigate linguistic diversity and authenticity in virtual spaces. Ultimately, this research contributes to a profound understanding of how English proficiency is socially constructed in today’s media landscape.
Digital Business Model Innovation for Manufacturing MSMEs Using the Business Model Canvas Approach Risqi Windu Harjono; Eddy Soeryanto Soegoto; Maripova Nodira Xamidovna
International Journal of Research and Applied Technology (INJURATECH) Vol. 6 No. 1 (2026): June 2026
Publisher : Universitas Komputer Indonesia

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Abstract

CV. Jaya Logam is a ship component manufacturing company in Bogor experiencing consistent sales growth from 310 units in 2021 to 384 units in 2025, yet all core operational processes including customer ordering, raw material procurement, and transaction recording remain entirely manual, creating a serious gap between market potential and operational capacity. This study analyzes the existing business model and designs a new digital business model using the Business Model Canvas (BMC) framework. A qualitative descriptive case study approach was employed, involving in-depth interviews with four informant categories and direct observation across three main operational areas. Data analysis followed three sequential stages: As-Is BMC mapping, SWOT analysis per BMC block to identify digital weaknesses, and To-Be BMC design as the proposed future transformation model. The results point to four BMC blocks (Channels, Customer Relationships, Key Activities and Key Resources) with critical digital deficiencies, which create an interdependent vulnerability cycle that makes the current business model unscalable. The proposed redesign encompasses six of the nine BMC blocks, with key transformations including a WhatsApp Business API-based ordering system, digital CRM for proactive customer retention, revenue diversification through consulting and maintenance services, formal recognition of digital data as a strategic asset, an integrated digital workflow replacing manual recording across order intake, inventory tracking, and production scheduling, and digitalized supplier coordination through structured procurement communication. This study contributes a practical digital transformation roadmap for CV. Jaya Logam and serves as an academic reference for Indonesian MSMEs facing similar operational challenges
Co-Authors Chepi Nur Albar Maripova Nodira Xamidovna Retno Purwani Sari Risqi Windu Harjono Senny Luckyardi Tatan Tawami Thomas Chochole