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All Journal Hasina: Jurnal Akuntansi dan Bisnis Syariah Algebra : Jurnal Pendidikan Sosial dan Sains
Christian Slamat Silalahi
Universitas Tjut Nyak Dhien
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Physics Social Sciences Other

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Coping Strategies in Household Financial Management among Families with Limited Economic Conditions Tuti Handayani Zebua; Christian Slamat Silalahi; Rizky Peranginan Angin; Uswatun Hasanah
Jurnal Akuntansi dan Bisnis Syariah Vol 3 No 2 (2026): Edisi 5
Publisher : Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35897/hasina.v3i2.2643

Abstract

This study aims to understand coping strategies in household financial management among families with limited economic conditions. The study focuses on how families make financial decisions when facing economic pressure, such as increasing children’s needs, education costs, health expenses, and household expenditures that are not balanced with income. This research employs a descriptive qualitative approach. Data were collected through interviews with three housewives who had experience managing family finances under limited financial conditions. The data were analyzed through data reduction, data display, and conclusion drawing by grouping the informants’ responses into key themes. The findings show that household financial coping strategies are carried out by reducing consumptive spending, adjusting daily expenses, postponing certain purchases, using savings, preparing expenditure details, and seeking financial assistance from family members. In certain situations, online loans also emerge as a last alternative when family support is unavailable. These findings indicate that household financial management is not merely related to economic calculation, but also involves behavioral considerations, social relations, and the family’s ability to adapt to financial pressure. This study contributes to a broader understanding of household financial practices as everyday financial behavior that plays an important role in maintaining family economic sustainability.
THE IMPACT OF DIGITAL ADVERTISING ON GENERATION Z CONSUMPTION BEHAVIOR Donald Frensius Pasaribu; Dimas Ariyoga Irawan; Rico Hafis Hansyah; Inda Khalili; Christian Slamat Silalahi; Dewi Permata Waruwu
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol. 5 No. 4 (2025): Algebra : Jurnal Pendidikan Sosial dan Sains
Publisher : Yayasan Amanah Nur Aman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58432/5dpwnp90

Abstract

This study aims to analyze the impact of digital advertising on the consumption behavior of Generation Z in the era of social media. Generation Z is known as the most adaptive group to technological developments, with consumption patterns strongly influenced by digital media such as Instagram, TikTok, and YouTube. The research uses a qualitative approach with a literature review method by examining previous studies on digital advertising effectiveness, influencer roles, and Gen Z’s consumption patterns. The findings show that digital advertising significantly affects Generation Z’s consumption behavior psychologically, socially, and emotionally. Visually appealing content, influencer marketing strategies, and instant shopping features such as TikTok Shop encourage impulsive and emotional buying. However, the influence of digital advertising not only increases sales but also shapes self-image and social identity in digital spaces. The study highlights the importance of ethical, creative, and youth-aligned digital communication strategies to build sustainable brand relationships.
Co-Authors Dewi Permata Waruwu Dimas Ariyoga Irawan Donald Frensius Pasaribu Inda Khalili Rico Hafis Hansyah Rizky Peranginan Angin Tuti Handayani Zebua Uswatun Hasanah