Buletin Studi Ekonomi
VOL.19.NO.2.AGUSTUS 2014.(PP 119-211)

PENGARUH REPUTASI PERUSAHAAN, DESKRIPSI PEKERJAAN, DAN KOMPENSASI YANG DITAWARKAN PERUSAHAAN TERHADAP MINAT MELAMAR PEKERJAAN

Octavianus Sumardana (Fakultas Ekonomi dan Bisnis Universitas Udayana)
Agoes Ganesha Rahyuda (Fakultas Ekonomi dan Bisnis Universitas Udayana)
Desak Ketut Sintaasih (Fakultas Ekonomi dan Bisnis Universitas Udayana)



Article Info

Publish Date
19 Feb 2016

Abstract

The Effect Of Company’s Reputation, Job Description and Offered Compensation on Individual’s Intention to Apply a Job. Recruitment process is one of key HR activities that should be conducted appropriately in a company. However, the role of prospective employees in providing inputs to the company regarding the recruitment process is not clear. The aim of this research is to understand the perspectives of potential employees regarding the effect of company’s reputation, job description and offered compensation on individual’s intention to apply a job. The participants are 73 final-year undergraduate students at the Faculty of Economics and Business Universitas Udayana, with the proportionate stratified random sampling as the sampling method. This research used multiple regressions as its data analysis method. This research found that all three variables influence individual to apply a certain job. One interesting finding is that the individual tends to be motivated to apply job if he or she finds that the company has a clear job description Keywords: company’s reputation, job description, offered compensation, intention to apply jobs

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Journal Info

Abbrev

bse

Publisher

Subject

Economics, Econometrics & Finance

Description

Buletin Studi Ekonomi diterbitkan oleh Fakultas Ekonomi Universitas Udayana. Terbit dua kali setahun pada bulan Februari dan Agustus. Berisi tulisan yang diangkat dari hasil penelitian di bidang ekonomi. ISSN ...