Serupa : The Journal of Art Education
Vol 6, No 2 (2018): Seri B

REBRANDING IDENTITAS VISUAL WISATA PULAU ANGSO DUO KOTA PARIAMAN

Drs. Suib Awrus, M.Pd., Muhamad Ahdanil, Dr. Syafwandi, M.Sn., (Unknown)



Article Info

Publish Date
12 Feb 2018

Abstract

The purpose of design, namely to rebranding visual attractions AngsoDuo Island Pariaman city, Featuring a unique and fun impression, able torepresent Branding island tourist attraction that serves to show theidentity of Angso Duo Island. The analytical method chosen in visualrebranding design is SWOT (Strengths, Weakness, Opportunities,Threat). This method is used to find weakness, strength, opportunity andthreat of Angso Duo Island. The result of visual rebranding design ofAngso Duo Island is Brand applied to main media in form of designingmanual and stationery set such as business card, map, cover cd,letterhead, envelope, and notebook as well as supporting media include,t-shirt, totebag, stickers, hats and key chains.Kata kunci: Rebranding, Identitas Visual, Pulau Angso Duo.

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Journal Info

Abbrev

serupa

Publisher

Subject

Arts Education

Description

Serupa: The Journal of Art Education menyambut baik kiriman yang memberikan wawasan tentang isu-isu terkini dan utama yang berhubungan dengan studi pendidikan maupun seni rupa. Jurnal ini menyediakan tempat bagi para peneliti dan praktisi pendidikan dan seni rupa untuk berdiskusi, mengejar dan ...