Majalah Ilmiah Bahari Jogja
Vol 18 No 1 (2020): Februari

Pengembangan Model Bisnis Tentang Telekomunikasi di Perusahaan Berdasarkan Perspektif Pelanggan

Zoellys Fix Nurfadholi (Unknown)



Article Info

Publish Date
02 Mar 2020

Abstract

Telecommunications has become a necessity in every activity. Based on the results of the publication of the Central Statistics Agency (2018) the number of cellular telephone subscribers in Indonesia reached 319.4 million. Based on this number there is a large market potential because it can be assumed that each customer requires at least one telephone number, and each number is required to be used for telecommunications costs such as monthly bills for postpaid number customers and phone credit for prepaid number customers. Telecommunications needs not only occur at the individual level but also in an organizational environment such as the company which will later be used as the main target market in the business model. The large market potential gave rise to the idea to create a business concept that focuses on the company's customer segment that is able to provide convenience, security, flexibility, and transparency so as to facilitate the company's business activities and reduce the risk of loss due to misused communication benefits.

Copyrights © 2020






Journal Info

Abbrev

MIBJ

Publisher

Subject

Computer Science & IT Economics, Econometrics & Finance Education Engineering Transportation

Description

Published twice (edition) in February and July. Contains articles of research, thought, or literature studies in maritime sciences, (shipping, marine, navigation, machinery, etc.), management and policy science, and transportation ...