Udayana Journal of Social Sciences and Humanities (UJoSSH)
Vol 1 No 1 (2017): UJoSSH, Feburary 2017

Ecopreneurship Business Model of Nusa Dua Hotels Resort Area

Putu Ratih Pertiwi (Diploma IV Tourism Studies, Faculty of Tourism, Udayana University)
Irma Rahyuda (Diploma IV Tourism Studies, Faculty of Tourism, Udayana University)



Article Info

Publish Date
27 Feb 2017

Abstract

The purpose of this research is to examine the ecopreneurship business model applied by star hotels in Nusa Dua Resort integrating environmental elements into tourism business. Related to the concept of sustainable tourism development that emphasizes the development of eco-tourism and efforts to achieve the prospective ideal conditions. To discover it, the necessary data from several five star hotels that linked to international chains in Nusa Dua Resort area used as samples. Analyzed using descriptive qualitative analysis technique where the elements of ISO 14001 are used as the indicators, and guidelines for the interview and questionnaires. The data that has been obtained, processed and extracted, into some graphs and tables, and described as a basis for conclusions of ecopreneurship business model applied by star hotels in Nusa Dua Resort. As the result, this research shows that the ecopreneurship business model applied by star hotels in Nusa Dua Resort in integrating the environmental elements into tourism business has 4 phases. Such as P-D-C-A where Plan adapted into environmental management system planning, Do adapted into implementation of environmental labeling and recycling, Check adapted into an environmental audit examination and evaluation of environmental performance, and Action adapted into action on regular management review.

Copyrights © 2017






Journal Info

Abbrev

UJoSSH

Publisher

Subject

Humanities Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Udayana Journal of Social Sciences and Humanities (UJoSSH) is an international and an open access journal which is published by Research and Community Services Institutes of Udayana University. UJoSSH focuses on the development of the humanities studies and social sciences. The aim of our journal is ...