The purpose of this study first, to describe the character values implanted by teachers of PAI on students in SDI Raudlatul Jannah Sidoarjo and SDIT Ghilmani Surabaya. Second, describe the strategy of PAI teachers in instilling the character values of students in SDI Raudlatul Jannah Sidoarjo and SDIT Ghilmani Surabaya. Third, describe the process of internalization of character values on students in SDI Raudlatul Jannah Sidoarjo and SDIT Ghilmani Surabaya. This research uses qualitative approach with descriptive technique of descriptive informant. Data collection techniques with participant observation, in-depth interviews, and documentation analysis. The results of this study conclude that in the inculcation of the values of character education in the students the teacher has a special strategy by applying his role as educator, lecturer, curriculum developer, reformer, model and role model in integrating character values into the whole subjects, day, school programs, and building cooperation between schools with parents. Keywords: Strategy, Islamic Religious Education Teachers, Character
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