Insight Management Journal
Vol. 1 No. 2 (2021): January

The effect of renewal privacy policy whatsapp to customer behavior

Hadion Wijoyo (STMIK Dharmapala Riau)
Nandan Limakrisna (Universitas Persada Indonesia Y.A.I)
Suryanti Suryanti (STAB Maitreyawira)



Article Info

Publish Date
27 Jan 2021

Abstract

Changes in WhatsAap policy cause confusion and tend to be anxious for users where each user is required to accept the WhatsAap management policy in order to link information on whatsAap with Facebook no later than February 8, 2021. With the number of users reaching millions of people this certainly affects decisions that are not easy. This study uses a qualitative method by conducting non-structured interviews with 10 informants who are the admin of the WhatsApp group which has a group of at least 100 people. Because the identity of the informant must be kept secret, the authors provide the code R1-R10. From the research results, it was found that consumers were aware of this Whatsapp policy and regretted this policy and would move to other safer and more comfortable applications

Copyrights © 2021






Journal Info

Abbrev

imj

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Insight Management Journal ISSN 2774-1737 merupakan media akses terbuka dalam mempublikasikan artikel ilmiah, jurnal ini memuat hasil-hasil penelitian dalam bidang ilmu manajemen, dan artikel tersedia secara online, bebas tanpa berlangganan apapun. Artikel yang dikirimkan ke jurnal ini akan diproses ...