Jurnal Ilmiah Edunomika (JIE)
Vol 5, No 1 (2021): EDUNOMIKA : Vol. 05, No. 01, 2021

Kepuasan Pelanggan Ditinjau Dari Kualitas Pelayanan, Kepercayaan Dan Inovasi Produk (Studi Pada Pelanggan J&T Ekspress Purwosari)

Yufi Nuresa (UNIBA Surakarta)



Article Info

Publish Date
28 Feb 2021

Abstract

The purpose of this study was to determine customer satisfaction J&T Express Purwosari in terms of service quality, trust and product innovation. In this study, the authors used a descriptive quantitative approach. The population in this study were all customers of J&T Ekspress Purwosari totaling 1958 people, the sample used in this study was 100 people. The results of this study have a significant effect both partially and simultaneously between Service Quality, Trust and Product Innovation on Customer Satisfaction J&T Express Purwosari. Keywords: Customer Satisfaction, Service Quality, Trust and Product Innovation.

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Journal Info

Abbrev

jie

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

Description

Jurnal Ilmiah EDUNOMIKA dengan ISSN 2598-1153, diterbitkan 2 (dua) kali setahun (Pebruari dan Agustus) oleh LPPM STIE AAS Surakarta bekerjasama dengan Pusat Kajian Pendidikan dan Ekonomi (PUSKAPE), Yayasan Keluarga Muslim Al Azarul Ulum Sukoharjo. Terbit pertama pada bulan Pebruari 2017. Redaksi ...