Jurnal Ranah Komunikasi (JRK)
Vol 5 No 1 (2021): Jurnal Ranah Komunikasi (JRK)

TATA KELOLA KOMUNIKASI DALAM PENGEMBANGAN EKOSISTEM MANGROVE SEBAGAI EKOWISATA EKONOMI KREATIF DAN KEARIFAN LOKAL KABUPATEN BENGKALIS

Nurjanah Nurjanah (Jurusan Ilmu Komunikasi FISIP Universitas Riau)
Yasir Yasir (Jurusan Ilmu Komunikasi FISIP Universitas Riau)
Nova Yohana (Jurusan Ilmu Komunikasi FISIP Universitas Riau)
Hevi Susanti (Jurusan Ilmu Komunikasi FISIP Universitas Riau)



Article Info

Publish Date
28 Jun 2021

Abstract

Teluk Pambang Village has an attraction with the. Mangrove. .forest ecosystemmin the form of views of the physical environment of waters, rivers and expanses of mangrove vegetation, flora and fauna which are currently being managed as tourist destinations. The .purpose of the researchs is to reveal.. the management .of communication in the development of the village's creative economy. Through ddescriptive qualitativey .methods, the dataa was collected through observation, and interviews with the. mangrove ecotourism management team. The results show that integrated management through various communication resources in the context of effective communication can have an impact on improving the community's economy independently, through the process of planning, implementing, and controlling various elements of communication accordingg to the goals that have been set. The forms of. ccommunicationn in achievingg goals is adjustedt to the character of the local community, through various socialization, mentoring and counseling activities that have used information and technology media. Although the community is aware that tourism has the potential to independently improve the community's economy, it has not yet been implemented properly, there is still room for improvement in each region based on an integrated development approach.

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Journal Info

Abbrev

rk

Publisher

Subject

Arts Languange, Linguistic, Communication & Media Social Sciences

Description

"Jurnal Ranah Komunikasi (JRK)" is dedicated publishing and disseminate research results and library research of researchers, academicians, and communication practitioners that focus to Communication Studies in various angles/perspectives. The scope of this journal covers : 1. Journalistic 2. ...