Jurnal Bisnis dan Manajemen
Vol 8, No 1 (2021): Jurnal Bisnis dan Manajemen Volume 8 Nomor 1 Tahun 2021

Faktor Yang Mempengaruhi Keberlanjutan Minat Pengguna Dalam Menggunakan Aplikasi Mhealth Melalui Variabel Satisfaction

Vania Katherine Hermawan (Universitas Kristen Satya Wacana)
Eristia Lidia Paramita (Universitas Kristen Satya Wacana)



Article Info

Publish Date
31 May 2021

Abstract

The use of internet and smartphone has evolved. The rapid growth of innovation in technology allows them to become a high-functioning service provider through many of the applications available to help out humans fulfilling their needs. People demand quick and instant service provision, including health service. Applications based on mHealth technology are made to serve that demand. This research aims to examine the effects of intervening variables such as perceived usefulness, perceived ease of use, trust in application, and satisfaction on consumers’ continuance intention to use mHealth technology. This research employs a quantitative method to assess primary data samples taken from the users of Halodoc health service application in Java. The results of this research show that the trust and perceived usefulness variables do not significantly affect consumers’ continuance usage intention. Only the perceived ease of use and satisfaction variables yield a significant impact on consumers’ continuance usage intention. Hopefully, these results can be a valuable insight for PT Media Dokter Investama to enhance their service to attract more mHealth technology users to use Halodoc. 

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Journal Info

Abbrev

jbm

Publisher

Subject

Decision Sciences, Operations Research & Management Social Sciences

Description

Jurnal Bisnis dan Manajemen covers the areas of financial management science, human resource management, marketing management, and strategic management It also covers the field of ...