Jurnal Dinamika Sosial Ekonomi
Vol 13, No 2 (2010): Jurnal Dinamika Sosial Ekonomi

PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN DAN LOYALITAS KONSUMEN PADA RESTORAN AYAM BAKAR WONG SOLO

Vandrias Dewantoro (Fakultas Pertanian UPN Veteran Yogyakarta)
Darmadi Darmadi (Fakultas Pertanian UPN Veteran Yogyakarta)
Rani Fitri Utami (Fakultas Pertanian UPN Veteran Yogyakarta)

Article Info

Publish Date
25 Jun 2021

Abstract

The Influence of Service Qualify to Satisfaction and Customer Loyality of Ayam Bakar Wong Solo Restaurant in Yogyakarta. This research aim to analyze the influence of service quality to satisfaction and customer loyalty of Ayam bakar Wong solo restaurant. Sampling method used is convenience sampling with 100 sampels. Testing of hypothesis uses structural equation modeling analysis. The conclusion of this research is service quality are positively influence the satisfaction and customer loyaltyKeywords: service quality, customer satisfaction, customer Ioyality.

Copyrights © 2010




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Jurnal Dinamika Sosial Ekonomi
Website

Abbrev

jdse

Publisher

Universitas Pembangunan Nasional Veteran Yogyakarta

Subject

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences

Description

Manajemen Agribisnis Manajemen Keuangan Manajemen Usahatani Manajemen Risiko Manajemen Pemasaran Manajemen Sumber Daya Manusia Manajemen Strategik Agribisnis Manajemen Produksi Pertanian Bisnis Internasional Ekonomi Internasional Ekonomi Sumberdaya Alam dan Lingkungan Ekonomi Produksi Pertanian ...