Journal of Management and Entrepreneurship Research
Vol. 2 No. 1 (2021)

The Creation of Intention To Buy through Online Social Ties and Social Media Advertisement

M. Rifqy Roosdhani (Universitas Islam Nahdlatul Ulama Jepara, Indonesia)
Nurul Komaryatin (Universitas Islam Nahdlatul Ulama Jepara, Indonesia)

Article Info

Publish Date
22 Jul 2021

Abstract


Copyrights © 2021




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Journal Info
Journal of Management and Entrepreneurship Research
Website

Abbrev

jmer

Publisher

Universitas Islam Nahdlatul Ulama Jepara

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

JMER: Journal of Management and Entrepreneurship Research (p-ISSN: 2723-1658; e-ISSN: 2723-1666) provides a venue for high quality manuscripts dealing with management and entrepreneurship in its broadest sense. The editorial board encourages manuscripts that are international in scope; however, ...