Indonesian Journal of Sport Management
Vol 1 No 2 (2021): INDONESIAN JOURNAL OF SPORT MANAGEMENT

Customer Satisfaction with Massage Service (Sport Personnel and General)

Iskandar (Universitas Tanjungpura)
Y. Tovan Juni Samudro (Universitas Tanjungpura)
Uray Gustian (Universitas Tanjungpura)



Article Info

Publish Date
28 Sep 2021

Abstract

The problem in this study is how the level of customer service satisfaction for massage for sports / general practitioners. This study aims to see the level of customer satisfaction with massage services (sports and general practitioners) with variables 1. Reliability (reliability), 2. Responsiveness (responsiveness), 3. Assurance (assurance), 4. Empathy (empathy), 5. direct evidence (tangibles). Ex post facto quantitative descriptive research design for customers who had received massage services from October 2020 to February 2021. The instrument is in the form of a questionnaire in descriptive statistical analysis. The results of the research data concluded that the level of customer satisfaction in the very satisfied category was 91% and 7% satisfied.

Copyrights © 2021






Journal Info

Abbrev

ijsm

Publisher

Subject

Arts Humanities Education Public Health Social Sciences

Description

The sport management is growing by leaps and bounds, with an explosion in research projects, texts, and university programs. As the field continues to rapidly evolve, it’s imperative for sport managers to keep abreast of the latest developments. The peer-reviewed Indonesian Journal of Sport ...