J-EBIS (Jurnal Ekonomi dan Bisnis Islam)
Vol 6, No 2 (2021)

Analisis faktor pendorong minat nasabah dalam memilih Tabungan Haji di Bank Syariah Mandiri Kantor Cabang Aceh

Nurma Sari (Unknown)
Lika Annisa (Universitas Syiah Kuala)
Eka Nurlina (Universitas Syiah Kuala)

Article Info

Publish Date
31 Dec 2021

Abstract

This study aims to partially and simultaneously analyze the influence of service quality, social, promotion, and knowledge on customer interest in using Hajj savings at Bank Syariah Mandiri in Aceh. Based on 122 questionnaires distributed to respondents, using probability sampling technique, which is simple random sampling and later analyzed by using multiple linear regression models, the results show that service quality, social, promotion, and knowledge have a simultaneous and partial effect on customer interest in using Hajj savings at Bank Syariah Mandiri in Aceh.

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Journal Info
J-EBIS (Jurnal Ekonomi dan Bisnis Islam)
Website

Abbrev

ebis

Publisher

Institut Agama Islam Negeri Zawiyah Cot Kala Langsa

Subject

Economics, Econometrics & Finance Other

Description

The Journal that published by Faculty of Economic and Islamic Busines, State Institut for Islamic Studies (IAIN) Zawiyah Cot Kala Langsa, This journal focused on Islamic Economics and Finance studies. The Journal is published twice a year on April and October. The aim of the journal is to ...