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All Journal J-EBIS (Jurnal Ekonomi dan Bisnis Islam) Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Jurnal Simki Economic
Eka Nurlina
Universitas Syiah Kuala
Economics, Econometrics & Finance Other

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Analisis faktor pendorong minat nasabah dalam memilih Tabungan Haji di Bank Syariah Mandiri Kantor Cabang Aceh Nurma Sari; Lika Annisa; Eka Nurlina
J-EBIS (Jurnal Ekonomi dan Bisnis Islam) Vol 6, No 2 (2021)
Publisher : IAIN Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/j-ebis.v6i2.3549

Abstract

This study aims to partially and simultaneously analyze the influence of service quality, social, promotion, and knowledge on customer interest in using Hajj savings at Bank Syariah Mandiri in Aceh. Based on 122 questionnaires distributed to respondents, using probability sampling technique, which is simple random sampling and later analyzed by using multiple linear regression models, the results show that service quality, social, promotion, and knowledge have a simultaneous and partial effect on customer interest in using Hajj savings at Bank Syariah Mandiri in Aceh.
FAKTOR YANG MEMPENGARUHI KESADARAN BEDERMA MASYARAKAT BANDA ACEH PADA LEMBAGA AKSI CEPAT TANGGAP Tasya Nurfadila; Eka Nurlina
JURNAL ILMIAH MAHASISWA EKONOMI ISLAM Jurnal Ilmiah Mahasiswa Ekonomi Islam (JIMEKI) Vol. 4 No.2, November 2022
Publisher : FEB Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeki.v4i2.23700

Abstract

This study aims to analyze the effect of social media and brand awareness on the awareness of charity with religiosity as a mediating variable. The data collection instrument used a quesitionnaire with a sample of 100 people in Banda Aceh City. Hipothesis testing using path analysis techniques used are path analysis and the Sobel test. Based on the results of the analysis in this study, it was found that social media had a positive and significant effect on religiosity. Brand awareness had a positive and significant effect on social media. Social media had a positive and significant effect on awareness of charity. Brand awareness had a significant and positive effect on awareness of charity. Religiosity has a positive and significant effect on awareness of charity. The results of the Sobel test on the indirect effect show that social media has no positive and significant effect on awareness of charity with religiosity as a mediating variable. Brand awareness has a positive and significant influence on awareness of charity, with religion as a mediating variable.
Determinan Keputusan Pembelian Produk Makanan Impor Rifky Chalik Nabawi; Khairil Umuri; Syahriyal Syahriyal; Eka Nurlina
Jurnal Simki Economic Vol 7 No 1 (2024): Volume 7 Nomor 1 Tahun 2024
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jse.v7i1.601

Abstract

The decision to purchase a product is basically influenced by many factors. This research aims to analyze the factors that influence the purchasing decisions of imported food products among students in Banda Aceh City. This type of research is quantitative through an associative approach. Samples were collected using nonprobability sampling techniques with a purposive sampling approach. The collected data was analyzed through multiple linear regression. The results of the research show that the halal label has no effect on students' purchasing decisions about imported food products in the city of Banda Aceh. Meanwhile, promotion, price and religiosity each influence the purchasing decisions of imported food products among students in Banda Aceh City. The implications of the research are that providers of imported food products must pay attention to halal labels, so that the food products sold do not harm consumers, especially students in the city of Banda Aceh.
Co-Authors Lika Annisa Nurma Sari Rifky Chalik Nabawi Syahriyal Syahriyal Tasya Nurfadila Umuri, Khairil