Jurnal Ilmu Komunikasi
Vol 6, No 2 (2008)

IKLAN LUAR RUANG : ANTARA KEPENTINGAN EKONOMI DENGAN KEPENTINGAN PUBLIK

Endarso Wicaksono (Jurusan Ilmu Komunikasi FISIP UPN “Veteran” Yogyakarta)
M. Edy Susilo (Jurusan Ilmu Komunikasi FISIP UPN “Veteran” Yogyakarta)
Puji Lestari (Universitas Pembangunan Nasional "Veteran"Yogyakarta)

Article Info

Publish Date
05 Feb 2014

Abstract

Now days, the outdoor advertising has been the effective way to promoted brand, prod- uct, or company. However, it’s could be negative with worst controlled by the government. In fact, Sleman economics importance is bigger than public importance. Economics importance belong to the government and advertising agency and public importance belong to society and target audience. This article tried to focus about economic importance and public importance connected. 

Copyrights © 2008




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Jurnal Ilmu Komunikasi
Website

Abbrev

komunikasi

Publisher

Universitas Pembangunan Nasional Veteran Yogyakarta

Subject

Languange, Linguistic, Communication & Media

Description

Jurnal Ilmu Komunikasi focuses on writings that contain current research and thinking in the fields of: Communication Science, including media and journalism studies, audio and audiovisual broadcasting studies, public relations studies and advertising studies; Design of Visual Communication; ...