Journal of Community Service and Engagement
Vol. 2 No. 2 (2022): April 2022

Adaptasi Bisnis Umkm Dengan Penjualan Dan Promosi Daring Di Masa Pandemi Covid 19

Emaya Kurniawati (Universitas Semarang)
Adijati Utaminingsih (Universitas Semarang)
Witjaksono Witjaksono (Universitas Semarang)



Article Info

Publish Date
17 Mar 2022

Abstract

The Community Service Program that we will carry out is located in Wonolopo Village, Mijen District, Semarang with the target audience of herbal medicine business players. The main problem is that so far the herbal medicine business actors do not know about the importance of online marketing and promotion, especially during the covid 19 period.In the implementation of this service, the method used is counseling on how to process herbal medicine in a clean and hygienic manner as well as training on marketing and online or online promotions so that during the current covid 19 pandemic, herbal products from members of the Jamu Sumber Husodo community, Wonolopo Village are better known in the community who will later will have an impact on increasing sales.The purpose of this service activity is to provide knowledge and training about marketing and promotion on line or online by utilizing internet media.

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Journal Info

Abbrev

jocosae

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Education Other

Description

Focus and Scope JOCOSAE The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of community services. Journal of Community Service and Engagement (JOCOSAE)- Jurnal Pengabdian Masyarakat , particularly focuses on ...