Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Vol 3 No 1 (2022): Jurnal Kajian Pariwisata dan Bisnis Perhotelan

Keberlanjutan UMKM dan Utilisasi Potensi Destinasi Wisata Nagari Suliki Dalam Upaya Pemulihan Ekonomi Pasca Pandemi Covid-19

Marsdenia Marsdenia (Universitas Indonesia)



Article Info

Publish Date
06 Jun 2022

Abstract

The Covid-19 pandemic has shattered various joints of the social economy, both large companies and relatively smaller business entities such as (UMKM) or SMEs. This paper aims to explain conceptually how if the potential of Nagari Suliki tourist destinations can be utilized optimally, they will be able to synergize with MSMEs owned by the people of Nagari Suliki so that they will be able to quickly rise and survive after facing various difficult times during the Covid-19 pandemic. The answers to the paper questions were obtained through a descriptive analysis method of exposure by conducting several simulations of the utilization of the potential of Nagari Suliki's tourist destinations through data collection by observation, available data, and in-depth interviews with key informants such as Ninik Mamak, tribal leaders, communities and wali Nagari. The conclusion of this paper is that(UMKM) or SMEs in Nagari Suliki with various products, both culinary and non-culinary, can open a kind of booth or stand in various tourist destinations in Nagari Suliki so that visitors not only take selfies and enjoy the sights of existing tourist destinations but can also buy souvenirs, both typical food from Nagari Suliki and various souvenirs from Nagari Suliki

Copyrights © 2022






Journal Info

Abbrev

JKPBP

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Education Social Sciences

Description

Jurnal ini terbit Tiga kali dalam satu tahun pada bulan April, Agustus dan Desember. Jurnal Kajian Pariwisata dan Bisnis Perhotelan hanya menerima karya ilmiah asli yang belum dipublikasikan pada media lain. Semua artikel yang masuk akan ditinjau terlebih dahulu oleh EDITOR yang kompeten dan akan di ...