Jurnal Multidisiplin Dehasen (MUDE)
Vol 1 No 3 (2022): Juli

Analisis Kesalahan Penggunaan Bahasa Indonesia dalam Penjualan Produk Iklan di Indonesia

Edi Syahputra (Universitas Islam Negeri Sumatera Utara)
Nisa Febriyanti Tanjung (Study Program of English Language Study, North Sumatera State Islamic University)
Dwi Fatimah (Study Program of English Language Study, North Sumatera State Islamic University)
Asmaul Husna (Study Program of English Language Study, North Sumatera State Islamic University)
Winda Aulia (Study Program of English Language Study, North Sumatera State Islamic University)

Article Info

Publish Date
04 Jul 2022

Abstract

The purpose of this study is to explain Indonesian errors in the field of discourse in Indonesian product advertisements. The ads analyzed are advertisements for food, beverages, cosmetic soaps, etc. This study uses a descriptive approach through two stages, namely data acquisition and data analysis. Indonesian product advertisements using written language were chosen for research. The aim is to analyze Indonesian errors in the field of discourse. The results obtained from this study are one data on the use of reference errors, two data on the use of substitution errors, one data on the invalidity of discourse due to omissions, merge errors, and consistency. data errors that deviate from the Indonesian language rules, and two data ambiguities.

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Journal Info
Jurnal Multidisiplin Dehasen (MUDE)
Website

Abbrev

mude

Publisher

Universitas Dehasen Bengkulu

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Description

Jurnal Multidisiplin Dehasen (MUDE) sedang membuka peluang untuk publikasi artikel jurnal. Jurnal ini berfokus pada topik: Humaniora : Seni, Sejarah, Bahasa, Sastra, Musik, Filsafat, Agama, Teater. Ilmu Sosial : Geografi, Sosiologi, Pendidikan, Ilmu Politik, Hukum, Kebijakan, Administrasi Publik, ...