Journal of the Community Development in Asia
Vol 4, No 1 (2021): Journal of The Community Development in Asia (JCDA)

The Impacts of Covid-19 on Unilever

Rudresh Pandey (ABES Engineering College)
Ajay Massand (CMS Business School)
Victor Teja Mulya (Ma Chung University)
Liem Gai Sin (Ma Chung University)
Vadlamudi Prudhvi Naresh (CMS Business School)
Faizah Binti Zamara (Universiti Sains Malaysia)
Daisy Mui Hung Kee (Universiti Sains Malaysia)
Siti Khadijah Binti Zamri (Universiti Sains Malaysia)
Nur Ain Syamira Binti Azmi (Universiti Sains Malaysia)
Noor Najihah Binti Mohd Hamdan (Universiti Sains Malaysia)
Aditi Aditi (ABES Engineering College)



Article Info

Publish Date
20 Jan 2021

Abstract

Unilever is a global consumer goods company which provides daily products such as soap and snacks. It is one of the oldest multinational companies distributing its products to more than 190 countries. During Covid-19 pandemic, the demand for products and services has greatly decreased, and Unilever has shown a great reaction towards the situation. The purpose of this study is to explore how Covid-19 affected Unilever and how Unilever improved the company welfare. The data collected from news, websites and other reviews. This study found that Unilever instant food products decreased as consumers focus on purchasing household products.

Copyrights © 2021






Journal Info

Abbrev

JCDA

Publisher

Subject

Humanities

Description

JCDA aims to feature narrative, theoretical, and empirically-based research articles. The journal also accepts articles with data taken from reflections as well as experiences (qualitative research) relevant to community development in Asia. As it explores the community development broadly, the ...