Jurnal Minds: Manajemen Ide dan Inspirasi
Vol 9 No 2 (2022): December (in progress)

Value-Chain In Beach Tourism: The Consideration Of Maslahah In Strategic Formulation

Fathurrahman Thaha (Universitas Islam Negeri Alauddin)
Idris Parakkasi (Universitas Islam Negeri Alauddin Makassar)
Sirajuddin Sirajuddin (Universitas Islam Negeri Alauddin Makassar)
Rezki Amalia Fathurrahman (Universitas Islam Negeri Alauddin Makassar)

Article Info

Publish Date
14 Dec 2022

Abstract

This study aims to analyze the activities on tourism beaches using the value chain and maslahah analysis. This research is a phenomenological qualitative study with a purposively-selected sampling of stakeholders in Dato Beach, Majene, Indonesia. This study found that the immediate strategy highlights in the form of beautiful natural panoramas must be prioritized and marketed. This study reports that the chains must present the flow of operations, exit logistics visitors, promotions, adequate facilities and infrastructures, and affordable tickets. Halal tourism destination brings benefit image to customer perceptions.

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Journal Info
Jurnal Minds: Manajemen Ide dan Inspirasi
Website

Abbrev

minds

Publisher

Universitas Islam Negeri Alauddin Makassar

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Jurnal Minds: Manajemen Ide dan Inspirasi is a scientific and open-access journal (CC-BY clearance), published by the Management Department of the Faculty of Islamic Economics and Business, Universitas Islam Negeri Alauddin Makassar, Indonesia. It is a bi-annual publication, i.e., by June and ...