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All Journal AL-Daulah Jurnal Minds: Manajemen Ide dan Inspirasi Transformasi Manageria: Journal of Islamic Education Management
Fathurrahman
Universitas Islam Negeri Alauddin Makassar
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Harga dan Kualitas Produk terhadap Keputusan Pembeli Minuman Yotta di Samata Kabupaten Gowa Mutmainnah Iin; Fathurrahman Fathurrahman; Muhammad Nasri Katman
Transformasi Manageria:   Journal of Islamic Education Management Vol 3 No 2 (2023): Transformasi Manageria: Journal of Islamic Education Management
Publisher : PKP Fakultas Syariah LPPM IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1525.252 KB) | DOI: 10.47467/manageria.v3i2.2471

Abstract

In improving marketing and sales stategis, i tis urgently needed to influence the price and product quality. The price of a product is very significant in providing value to consumers to buy a product. Prices that match the quality of the product, consumers will be interested in buying the product because consumers are not always fixated on low prices. In the research that has been carried out on the influence of the price and quality of brand beverage products in Makassar, namely Yotta drinks, where this drink is a drink that has excelled in sales throughout South Sulawesi and has many enthusiasts. The results of the study using a quantitative descriptive type approach method with Primary and secondary data sources showed that the price had a significant influence on the decisions of Yotta drink buyers, and the quality of this product had a positive influence on the decisions of Yotta drink buyers. So the conclusion from the results of this study is that the price and quality of these products both have a positive influence on the decision to purchase Yotta drinks in Samata, Gowa Regency. Keywords: price; product quality; buyer's decision; yotta drinks
LAW NUMBER 19 YEAR 2008 ON THE CONCERNING STATE SHARIA BONDS (SBSN / SUKUK) LEX SPECIALIST OF LAW NO. 1 OF 2004 ON STATE TREASURY MAQASHID AL-SHARIAH PERSPECTIVE Fathur, Fathurrahman
Al-Daulah : Journal of Criminal Law and State Administration Law Vol 9 No 1 (2020): (June)
Publisher : Jurusan Hukum Tatanegara Fakultas Syariah dan Hukum Universitas Islam Negeri Alauddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/ad.v9i1.12484

Abstract

Law No. 19 of 2008 concerning the State Shariah Bonds is lex of Law No. 1 of 2004 on the state Treasury and use state assets. SBSN is a product of two dimensions, namely SBSN as an investment product, and SBSN as a country and project financing for the Government and the public interest in containing maqashid as-Shari'ah in order to keep religion, soul, mind, wealth, and honor.
Value-Chain In Beach Tourism: The Consideration Of Maslahah In Strategic Formulation Thaha, Fathurrahman; Parakkasi, Idris; Sirajuddin, Sirajuddin; Fathurrahman, Rezki Amalia
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 9 No 2 (2022): December (in progress)
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v9i2.31584

Abstract

This study aims to analyze the activities on tourism beaches using the value chain and maslahah analysis. This research is a phenomenological qualitative study with a purposively-selected sampling of stakeholders in Dato Beach, Majene, Indonesia. This study found that the immediate strategy highlights in the form of beautiful natural panoramas must be prioritized and marketed. This study reports that the chains must present the flow of operations, exit logistics visitors, promotions, adequate facilities and infrastructures, and affordable tickets. Halal tourism destination brings benefit image to customer perceptions.
Co-Authors Fathurrahman, Rezki Amalia Muhammad Nasri Katman Mutmainnah Iin Parakkasi, Idris Sirajuddin Sirajuddin