Jurisprudensi: Jurnal Ilmu Syariah, Perundang-undangan, Ekonomi Islam
Vol 14 No 2 (2022): Jurisprudensi: Jurnal Ilmu Syariah, Perundang-Undangan Dan Ekonomi Islam

E-Marketing and Halal Product Assurance

Razali, Ramadhan (Unknown)
Maulina, Isra (Unknown)
Sufrizal (Unknown)



Article Info

Publish Date
31 Dec 2022

Abstract

The purpose of this study is to analyze the implementation of UU-JPH in Aceh Province and the extent to which halal product labeling is produced through e-marketing. The type of this research is qualitative research with literature review data collection method. In this study, the authors analyze the implementation of the UU-JPH in Aceh Province and the development of selling halal products through e-marketing. In this study, researchers also discussed the development of halal labeling. The conclusion of this research is that the implementation of UU-JPH in Aceh Province has not been maximized. In addition, in the e-marketing strategy, halal labels are essential to increase people's buying interest

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Journal Info

Abbrev

jurisprudensi

Publisher

Subject

Religion Humanities Law, Crime, Criminology & Criminal Justice

Description

The Jurisprudensi: Jurnal Ilmu Syariah, Perundang-undangan, Ekonomi Islam (Jurisprudensi: Journal of Sharia, Legal, and Islamic Economics) publishes scholarly articles and reviews on the discourse of Islamic Law. The Journal is also deeply committed to a global approach that publishes articles ...