Jurnal Ekonomi
Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember

ANALYSIS OF FACTORS AFFECTING MSMEs INTENTION TO USE PEER-TO-PEER LENDING

Sri Kartika Afini (Andalas University)
Rita Rahayu (Andalas University)



Article Info

Publish Date
23 Dec 2022

Abstract

Study this aim to analyze influencing factors _ SMEs' intention to using peer to peer lending as alternative funding for businesses them. Study this use survey method with using online questionnaires. A total of 327 people participated Furthermore, the data is processed with use SmartPLS 3.0. based on data processing found that perception benefit give influence positive and significant to attitude user , perception convenience give influence positive and significant to attitude user , attitude user give influence positive and significant to intention using , and intention use give influence positive and significant to actual use. Research results this expected could beneficial for SMEs in _ choose alternative funding for his efforts .

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Journal Info

Abbrev

Ekonomi

Publisher

Subject

Economics, Econometrics & Finance

Description

Jurnal Ekonomi [p. ISSNĀ 2301-6280, e. ISSNĀ 2721-9879] is a peer-reviewed journal published Half times a year (June, and December) by SEAN Institute. Jurnal Ekonomi is intended to be the journal for publishing articles reporting the results of economics research. Jurnal Ekonomi invites manuscripts ...