Formosa Journal of Sustainable Research (FJSR)
Vol. 2 No. 3 (2022): March 2023

The Influence of Service Quality, Platform Ease and Price on Shopeefood Customer Satisfaction in Tangerang City

Gilang Damarjati Sasongko (Universitas Esa Unggul, Jakarta Barat)

Article Info

Publish Date
30 Mar 2023

Abstract

This study aims to determine the effect of service quality, platform convenience, and price on Shopeefood customer satisfaction in Tangerang City. The data collection technique was carried out using a Likert-scale questionnaire which was distributed online on the Google form. This test was carried out using multiple linear regression analysis method. Data were taken from 140 respondents and analyzed using SPSS. Respondents were taken from Shopeefood users who live in Tangerang City. Based on the results of the study it was found that service quality and price had a positive effect on customer satisfaction and platform ease had no effect on customer satisfaction

Copyrights © 2022




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Formosa Journal of Sustainable Research (FJSR)
Website

Abbrev

fjsr

Publisher

PT FORMOSA CENDEKIA GLOBAL

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Education Industrial & Manufacturing Engineering Social Sciences

Description

Formosa Journal of Sustainable Research (FJSR) is an open access and peer-reviewed journal, published by Formosa Publisher. FJSR aims to be a dissemination platform for research result from multidisciplinary research that covers the wide spectrum of research field such as education, including ...