JUIMA : Jurnal Ilmu Manajemen
Vol. 13 No. 1 (2023): JUIMA : JURNAL ILMU MANAJEMEN

PENYUSUNAN KEBIJAKAN TERINTEGRASI DALAM INDUSTRI PARIWISATA DENGAN KONSEP PENTAHELIX STRATEGY

Lis Julianti (Fakultas Hukum Universitas Mahasaraswati Denpasar)
Ni Putu Noni Suharyanti (Unknown)
Agustina Ni Made Ayu Darma Pratiwi (Unknown)
I Putu Danny Pramana Putra (Fakultas Hukum Universitas Mahasaraswati Denpasar)
Made Natalia Supadmi (Fakultas Hukum Universitas Mahasaraswati Denpasar)



Article Info

Publish Date
31 Mar 2023

Abstract

The Covid-19 pandemic has had a significant impact on the economy in Bali. Efforts to formulate a strategic and integrative policy in the tourism sector to accelerate the post-Covid-19 economic recovery can be done by implementing the Pentahelix Strategy in the development of the tourism industry. This strategy collaborates with Academia-Business-Community-Government and Media, which are oriented towards meeting the needs of the tourism industry based on local wisdom. The general objective of this study is to determine how the implementation of tourism policy in Denpasar City post-Covid-19 pandemic is conducted, as well as to identify the synergies of the Pentahelix Strategy in formulating tourism policies as an effort to support economic recovery in Denpasar City. This research reflects a descriptive-analytical study, a type of research that is not only limited to description but also to efforts to study the characteristics of problem-solving cases in tourism investment. The research method used is qualitative research, often referred to as a naturalistic research method because the research is conducted in natural settings. It is also known as an ethnographic method because it was originally used more in cultural anthropology research. This method is called qualitative because the collected data and analysis are more qualitative in nature.

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Journal Info

Abbrev

JUIMA

Publisher

Subject

Economics, Econometrics & Finance

Description

JUIMA publish research article on topics of populist economy, management and entrepreneurship, but the other relevan topics is ...