Jurnal Ekonomi, Bisnis, dan Akuntansi
Vol 21, No 1 (2019)

PENGARUH FAKTOR CIRI KEPRIBADIAN DAN KEPRIBADIAN MEREK TERHADAP LOYALITAS MEREK SMARTPHONE OPPO

Nuniek Tri Yuntanti (Unknown)
Agus Suroso (Universitas Jenderal Soedirman)
Refius Pradipta Setyanto (Universitas Jenderal Soedirman)

Article Info

Publish Date
20 Feb 2019

Abstract


Copyrights © 2019




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Journal Info
Jurnal Ekonomi, Bisnis, dan Akuntansi
Website

Abbrev

jeba

Publisher

Universitas Jenderal Soedirman

Subject

Economics, Econometrics & Finance

Description

Jurnal Ekonomi, Bisnis, dan Akuntansi is a journal published four times a year, designed to accommodate research articles in the field of management, which are mainly about (but not limited to) Human Resources, Marketing, Finance, Operational and Strategic ...